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At TCB, we get things done right and differently.

As a nationally certified Women-Owned Business by the Women’s Business Enterprise National Council, the opportunity to work with one of our top clients to provide them with custom promotional products as they hosted the American Heart Association’s 2022 Go Red for Women event in Lehigh Valley has been a uniquely rewarding and deeply valuable experience for us as a company both personally and professionally.

The American Heart Association’s Go Red for Women movement’s primary objective is to raise awareness of the unfortunate fact that cardiovascular disease is the leading cause of death in women.

Although the movement has already touched millions of women across the country throughout the last 19 years, this year’s focus is on younger women and women of color who, as research shows, are less aware of this very real threat.

We are committed to empowering all women to take charge of their health as well as supporting the women who are bringing in the future through STEM research and everyone involved in the scientific advancement of heart health and related public policy.

Working closely with our client for this annual special event, we executed a promotional product that upholds the integrity of LVHN’s brand while also symbolizing all that the Go Red for Women Event stands for.

We combined these concepts with the American Heart Association’s signature red to create a lightweight, sustainable tote with an end-to-end, custom print design.

The reflective, metallic tone over the textured, faux crocodile print exudes glamour and excellence while also capturing that ‘fierce’-ly feminine aesthetic.

Our dynamic design complements the Lehigh Valley Heart and Vascular Institute logo, set in a bold white that pops off the bag.

Throughout every design process, our team is laser-focused on creating a finished product that captivates.

Our partnership with LVHN for this deeply impactful and important cause is another shining example of our dedication to our clients and the unique personal touch our services provide.

We pride ourselves on our ability not only to design, develop and execute but to do so effectively with an emphasis on our professional relationships working with clients’ marketing strategists.